Subject: There's more players than the big 5
From: Giles Nelson Response To: 149  Why has only one company successfully entered the MX market since 1985?
Date: 6/6/2008; 4:25 PM Comments: 0
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Hi Terry,

I think there's a couple more players besides the big 5, in Husaberg and some Italian models that I've seen locally, but I don't pay too much attention to the modern bikes.

I think the massive amount of investment in tooling, engineering and machining talent, racers, racing, sales, support infrastructure, etc, makes it very hard for a new competitor to come on the stage. I view it as a pretty mature market with little opportunity for new companies to get in.

If I had investment dollars to spend on a new venture like that I would look elsewhere for more opportunity.

Giles

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